Archive for March 2012

15 Years

It was about this time 15 years ago when I published the very first issue of RodMaker. Several of the trade publications have made note of this fact and given us some nice comments recently. Here’s the latest:  

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Wood Turning Seminar

Renowned wood turner Morris Schlesinger will offer a day-long turning seminar on May 5th at the RodMaker Magazine offices and shop. Topics covered will be specifically aimed at custom rod builders. Expect to learn not only basic wood turning and sharpening skills, but how to turn and shape reel seat inserts, handles and grips from…

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The RodMaker Reception

  What you can’t see in this panorama, are the folks sitting in the chairs lining the back wall from one side of the hall to the other, nor the people seated at the tables set at the back right and far left hand side of the room. One other thing you can’t see is…

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Photos and Numbers, and Math…

It’s funny – after the 2nd year the Expo was held, a competitor made the statement, “I heard the attendance was down this year.”  That statement has been repeated after every subsequent Expo since. What makes it funny is that it’s mathematically impossible. If your attendance falls every year, at some point you’ll reach zero.…

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Lesson of the Jitterbug

The advertising budget for the 2012 International Custom Rod Building Exposition was 30% greater than last year.  With the economy in most areas still dragging, I felt the need to do all I could afford to ensure we’d still have a great turnout. As it turns out, the additional advertising paid off – we set…

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